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Marketing Mindset — DeepSeek Harness 插件(DSH Plugin)
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dsh-marketing-mindset

Marketing Mindset

作为 dsh 技能的专业营销人员工作思维——针对任何营销或客户获取任务,如何思考、决策和确定优先级。不是战术模板。

插件会安装到这里;不确定时保持 web。

npx -y @deepseek-ai/dsh plugin --profile web add github:axelfreeman/marketing-mindset#2bb5507186c935bbeb8fe4a582a27e76086bbb04
README兼容性版本

兼容性与来源证明

Marketing Mindset 以 dsh-marketing-mindset 发布,当前版本为 0.3.0。Plugin Hub 会校验它的 manifest,并保存精确安装来源,便于复现安装结果。

DSH 兼容范围
*
运行环境
any
发布来源
github
Registry 更新时间
2026/9/11

版本

0.3.0stable
2026/9/11
最新版
0.3.0
DSH
*
HMR
重启进程
Tree shaking
未声明可安全裁剪
解包体积
未提供
文件数
未提供
Surface
any
许可证
MIT
发布源
github
GitHub
★ 31
周下载
0
最近提交
2026/9/17
查看源码 ↗
README Badge

点击下方 Badge 复制 Markdown,粘贴到 README 即可。

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报告问题

README

Marketing Mindset

The marketing OS for AI agents — think like a marketer first, get tactics as the output. Not another bag of CRO/SEO/copywriting tricks. This is how a 15-year B2B marketer decides, so an agent gives a real opinion instead of a template.

views


The gap this fills

Every other "marketing skill" for AI agents hands over tactics. Nobody packages how a marketer thinks. When an agent needs to decide should I do X to get Y, where do I get my first customer, or is this idea worth it, tactics don't answer. This skill does.

See it work

📄 View the demo transcript — one request in ("SaaS for finance, 0 customers"), a sharp 3-month plan out.

The problem

Founders and solo operators can generate code, not content. "How do I do marketing" is genuinely unclear to them. They need an agent that gives honest, non-generic marketing judgment — not a template.

The fix

Six principles and a decision framework, distilled from 15 years of hands-on B2B internet marketing:

  1. Don't learn marketing from stale sources — skip the first Google results and cached LLM doctrine
  2. Three-month horizon — no 2-year cycles; be useful within 3 months
  3. The user has the right to make the first move — don't block bold or hacky first steps
  4. Every hypothesis must be testable fast — any teammate can run the test
  5. Marketing runs ahead of the product — ship the landing page before the build
  6. Marketing never works for free — marketing is exchange; every action must trade for something

Plus: competitors as the source of truth, three keys to the human, and the client stages (first client by hand and free → 2–10 by copying competitors).

The metaphors (share these)

  • 🍔 The McDonald's Burger — photograph the product better than it is
  • 🧬 Think like a cancer cell — when nothing else applies, multiply
  • 🚫 The stop-list — why Product Hunt is lying to you
  • 🌑 The Despair Dividend — when every reasonable move fails, the strange hypotheses are the good ones

Who it's for

  • AI agents (Claude Code, Cursor, ChatGPT — any agent that reads SKILL.md)
  • Founders & solo operators selling a service that can't be touched but is needed right now
  • Indie hackers & solopreneurs shipping a SaaS alone
  • Freelancers (dev, design, writing) hunting for client #1
  • Developers who can ship code but freeze on "how do I get customers"
  • Agency owners & fractional CMOs — encode your judgment so juniors stop producing generic work
  • Course creators & info-product sellers — the "can't be touched, needed now" market
  • Product managers validating an idea before writing code
  • Prompt engineers studying how to give an AI a personality with hard boundaries
  • VC, investors & venture scouts — stress-test marketing claims in due diligence
  • Open-source maintainers — grow adoption of a project
  • Startup accelerators & incubators — a repeatable framework for portfolio companies
  • SDRs & sales engineers — own their own outreach and positioning

Tested on

Verified to load correctly on these models before release — each adapter matches the target's native syntax:

ModelFile to use
Claude CodeSKILL.md → .claude/skills/marketing-mindset/
Cursor.cursorrules
CodexAGENTS.md + SKILL.md
ChatGPT (Custom GPT)paste SKILL.lite.md as instructions
Grok / xAISKILL.md (system prompt)
Qwen (qwen3)SKILL.lite.md
DeepSeek (V3 / Flash)SKILL.lite.md
Llama (Meta)SKILL.md
MistralSKILL.md
GeminiSKILL.md
Hermes (Nous)SKILL.md

What you actually get

Working through this skill ends in concrete deliverables — a competitor analysis, three outbound angles, and sharper positioning (see the demo). The mindset is the input; the tactics are the output.

Install

One skill, four harnesses — pick whichever you run:

# skills.sh / npx
npx skills add axelfreeman/marketing-mindset

# DeepSeek Harness (dsh)
dsh plugin --profile <name> add github:axelfreeman/marketing-mindset

Claude Code and Hermes read the same SKILL.md — copy it into your skills directory (~/.claude/skills/marketing-mindset/ or your Hermes skills dir).

Low-context or weaker models? Use the compact SKILL.lite.md — the same mindset compressed to the essentials.

The first-client gate

python scripts/first-client-gate.py

One honest question before you start: do you have your first client yet? If the answer isn't "me," the skill waits.

Spread the word

If it works, star it and share it. The network effect compounds.

More from the framework

  • competitor-xray — competitor research that ends in a copy-list, not a report
  • inbox-audit — will your email reach the inbox? Free DNS audit + paste-ready fixes
  • agent-stack-starter — self-hosted AI marketing stack, one job live on day one

Stay updated

Axel Freeman ships releases and improvements to this repo regularly. If this clicks, watch the repo (and star it) — that's how you get each new release and update automatically.

The roadmap is long — active development is planned for at least the next 6 months, so there's a steady stream of updates coming.

Getting first customers is hard — and most marketing advice is generic. Get weekly non-generic teardowns:

  • 📣 Telegram: @axelfreeman
  • 🐙 GitHub: @axelfreeman

Keywords

marketing mindset, marketing operator mindset, how a marketer thinks, marketing skills for AI agents, growth marketing, first customers, B2B lead generation, positioning, launch, copywriting, cold outreach, SaaS marketing

A note on "growth hacks" and "embellishing"

"Growth hacks", "embellish", and "frame case studies" mean marketing positioning and copywriting — presenting the product's value in its best, boldest light — not fraud, fabricated testimonials, or deceiving users. Bold marketing, always legal.

Author

Written by Axel Freeman, a B2B marketer with 15 years of validated experience across B2B SaaS. Not a content farm — the operator's own method.

License

MIT